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Best Paired With SPF
Sunscreen + vitamin C: the dynamic duo to defend skin against environmental damage.
Benefits
Anti-blemish • Brightening • Firming • Fragrance-Free
Skin Type
All
Skin Concerns
Dullness • Fine Lines • Uneven Texture
The MECCA View
Your daily dose of vitamin C to reveal visibly brighter, firmer skin and diminish the visible signs of aging. C-Firma™ Fresh Day Serum targets uneven tone, loss of firmness and UV damage with a made-to-order formula for maximum potency. A high-strength complex of 15% l-ascorbic acid, ferulic acid and vitamin E helps firm, brighten and protect, while pumpkin ferment, pomegranate extract and sodium hyaluronate crosspolymer smooth, hydrate and refine for a more radiant complexion.
Key Ingredients
15% Vitamin C + Ferulic Acid + Vitamin E:
Antioxidant complex that helps visibly firm, brighten and protect skin from environmental damage.
Pumpkin Ferment + Pomegranate Extract:
Provide gentle enzymatic exfoliation to boost skin radiance.
Chronocyclin:
Peptide technology that mimics the antioxidant benefits of vitamin D for youthful-looking skin.
Indian Gooseberry:
Antioxidant-rich fruit that supports visible firmness.
Sodium Hyaluronate Crosspolymer:
Deeply penetrates to hydrate and smooth the look of fine lines.
Product details
Made without
Fragrance, Essential Oils, Parabens, Silicones and Sulphates (SLS & SLES).
Pro-tip
Be your own mixologist: shaken, not stirred.
Pour all of the liquid serum base into the vial containing the 15% l-ascorbic acid powder. Screw the pump onto the top of the vial and shake for one minute until the powder dissolves fully. Bubbles will form—that’s OK! Next, insert the vial into C-Firma’s opaque outer container with the pump facing to the left until it snaps into place. Your C-Firma™ Fresh Day Serum is ready to use! Once mixed, C-Firma™ will stay fresh for six months. No need to refrigerate.
Direct from the brand
C-Firma has always been my beloved brightening serum, but as we started selling globally, I had a feeling our customers weren’t getting the freshest possible C-Firma (it takes longer to ship overseas). For l-ascorbic acid to diminish signs of sun damage, fight free radicals, and really brighten the skin, it has to be the right pH, be surrounded by the right ingredients, and be stable. That’s not easy. So we had the idea to deconstruct it. Let the consumer be the mixologist! Now it comes with two vials you mix together. You make it yourself one time only—and it never touches the air, so it’s as fresh as can be. - Tiffany, Drunk Elephant Founder.
Consumer testing results
100% showed improvement in skin’s tone and radiance*
96% saw improvement in the overall appearance of hyperpigmentation*
93% showed smoother skin texture*
*in a clinical study with 30 people after 4 weeks.
Other details
The Drunk Elephant Difference:
Drunk Elephant are committed to using only skin-friendly, research-backed ingredients that either directly benefit the health of the skin or support the integrity of their formulations. They never take into account whether something is synthetic or natural, instead choosing ingredients based on biocompatibility.
Drunk Elephant is exclusive to MECCA.
Usage
In the morning, apply one pump to a clean, dry face, neck, chest, and backs of hands. To maximise the antioxidant benefits of C-Firma, be sure to layer it under sunscreen.
Tip: Try mixing with Protini Serum for a gentle dose of exfoliating lactic acid and added firming, smoothing, and radiance-boosting benefits.
Warnings
Mix only as intended. Use only as directed. For external use only. Avoid contact with eyes.
Item Code
I-050794
Ingredients
Water/Aqua/Eau, Dimethyl Isosorbide, Ascorbic Acid, Laureth23, Glycerin, Lactobacillus/Pumpkin Ferment Extract, Sclerocarya Birrea Seed Oil, Dipotassium Glycyrrhizate, Glycyrrhiza Glabra (Licorice) Root Extract, Vitis Vinifera (Grape) Juice Extract, Phyllanthus Emblica Fruit Extract, Camellia Sinensis Leaf Extract, Tocopherol, Lactobacillus/Punica Granatum Fruit Ferment Extract, Sodium Hyaluronate Crosspolymer, Hydrolyzed Quinoa, Phytosterols, Glutamylamidoethyl Imidazole, Hydrolyzed Wheat Protein, Ferulic Acid, Acetyl Glucosamine, Sodium Hyaluronate, Tetrahydrobisdemethoxydiferuloylmethane, Tetrahydrodemethoxydiferuloylmethane, Tetrahydrodiferuloylmethane, Glycine, Leuconostoc/Radish Root Ferment Filtrate, Sucrose, Maltodextrin, Chondrus Crispus Extract, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Isohexadecane, Phenoxyethanol, Caprylhydroxamic Acid, Caprylyl Glycol, Sorbitan Isostearate, Propanediol, Pentylene Glycol, Xanthan Gum, Butylene Glycol, Sodium Hydroxide, Chlorphenesin, Polysorbate 60, Sodium Dehydroacetate, Potassium Sorbate, Sorbic Acid, Ethylhexylglycerin, , Occasionally, our brands refresh their products and the ingredients they use may change slightly. We aim to update our digital platforms with any changes as soon as we can, but you’re best to check the product packaging for the most up-to-date ingredient list. If you want to double check an ingredient, please contact our customer care team.
Shipping, returns & in-store availability
This item can be found in selected MECCA stores.
*Please note that stock levels in-store may not always reflect real-time inventory availability.
This item is available for Click & Collect (subject to stock availability).
Pair it with
From The Shop Floor
“One of the most potent Vitamin C's on the market, love that you activate it yourself so you get maximum shelf life!”
Dasha, Support Centre
MECCAversity: The Brightening Blueprint
Learn more about how-to use C-Firma from Drunk Elephant Founder Tiffany Masterton.
C-Firma Skin Smoothie Combinations
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