The MECCA view

Welcome to hair minimalism, made easy. Enhance hair’s natural pattern for the perfect effortless air-dried look with a touchable finish. This multi-tasking formula hydrates and nourishes hair without greasiness and dries soft - never crunchy, flaky, or sticky.

- Eliminates frizz from air-dried hair with a nourishing blend of highly conditioning ingredients.

- Provides soft, touchable hold for low-maintenance styling.

- Enhances and smooths hair’s natural pattern for a lived-in, effortless looK.

Key ingredients

Yuzu extract: a powerful antioxidant that protects hair from environmental aggressors.

Plum oil: provides lightweight moisture for softer, shinier, healthier-looking hair.

Super B-complex: a proprietary blend of B vitamins that work together to promote healthy-looking hair.

Made without

Parabens, Silicones and Sulphates (SLS & SLES)

Consumer testing results

Up to 81% frizz reduction for 24 hours. *

*Based upon third-party laboratory study.

24-hour hold. *

*Based upon third-party laboratory study.

Usage

Apply a small amount of product evenly to damp hair starting at the mid-lengths to ends, adding more if needed.

For added wave definition, scrunch hair or twirl hair sections with your finger. Let air dry for a soft finish.

Item Code

I-067653