The MECCA view

A sulphate free, purple toned shampoo that helps to neutralise brass tones and illuminate blonde hair. It gently cleanses and hydrates, whilst helping to reduce the appearance of frizz. It works best when paired with the Illuminating Blonde Conditioner.

This brand is PETA-certified cruelty free. This product is vegan, containing no animal products or derivatives of animal products.

Key ingredients

Polyquaternium-113: helps preserve tone.

Lauryl, myristyl polyricinoleate, glycerin: helps provide moisture to hair.

Made without

Parabens, phthalates, mineral oils, formaldehyde donors, sulfates, petrolatum, triclosan, triclocarban.

Usage

Apply and massage through damp hair. Let it sit for two minutes. Rinse, and follow with Illuminated Blonde Conditioner.

FROM THE PRO

When using a purple shampoo, it’s important to massage and work the shampoo thoroughly from roots to ends. This will ensure consistent coverage and even toning.

Pump sold separately.

Item Code

I-047864