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Tower 28
MakeWaves Lengthening + Volumizing Mascara

$37.00
4.6
(1062 reviews)

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"A vegan mascara designed for sensitive eyes."

  • Benefits

    • Cruelty-free
    • Vegan
    • Longwear
    • Volumising
    • Defining
    • Lengthening

    The MECCA view

    The breakthrough, triple-wave wand has three flexible, suspended bands that visibly lengthen and define every single lash and build boldness. The formula is lightweight and endlessly buildable without getting crunchy or clumpy and is easy to wash off, keeping irritation and breakage at bay. MakeWaves Mascara is ophthalmologist tested, contact lens safe, allergy tested, and suitable for sensitive eyes.

    Key ingredients

    Aquaflex® Technology (conventionally found in haircare) helps keep lashes humidity-proof, visibly lifted, and volumized.

    Castor Oil Blend: Helps keep lashes looking healthy, strong, and conditioned.

    Made without

    Gluten-Free, Cruelty-Free, Fragrance-Free.

    Pro-tip

    Use the inner wave of the dual-sided brush to build up volume and the longer bristles to lengthen and define lashes.

    Direct from the brand

    “MakeWaves Mascara is one of the best on the market, it’s buildable for a real volumized lash effect and doesn’t clump!” - Katie Jane Hughes (Celebrity Makeup Artist)

    Awards

    Allure Best of Beauty Award Winner (2022).

    Consumer testing results

    Based on a third party clinical test with 35 people including those with sensitive eyes:

    - 94%* agreed it did not clump

    - 97%* agreed it did not smudge

    - 97%* agreed it did not irritate eyes

    Usage

    Remove with gentle cleanser and water.

    Item Code

    V-069397

From The Shop Floor

"This mascara has been amazing for my stick straight lashes! Finally something with a strong hold AND good for sensitivity."

Markie, Skin Specialist


See it in action

The breakthrough, triple-wave wand has three flexible, suspended bands that visibly lengthen and define every single lash and build boldness.
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