The MECCA view

From the Eye Authority and the #1 liquid eyeliner brand* - a rich ink, waterproof liner that glides on and stays on for stunning looks and 24-hour dazzle. From sparkle to shimmer to metallic finishes. Vibrant and dramatic with a precise paint-it-on brush for a glam experience and our nod to artistry, always. With a promise to dazzle for up to 24 hours and a range of gorgeous shades. Pick your drama.

*Source: Circana, LLC, US Prestige Beauty Total Measured Market, Makeup Eyeliner by Brand, Liquid/Lotion Form, Dollar Sales, January – December 2024.

Consumer testing results

100% said the eye liner color is very intense and impactful.

98% said the eye liner feels lightweight and comfortable to wear.

97% said the eye liner makes my eyes look brighter and vibrant.

94% said they see the eye-catching effects of the metallic-pearl finish/shimmering sparkle in the formula.

94% said this eyeliner stays put all day.

91% said it's easy to create thick strokes with the soft precision brush.

91% said this eyeliner wears evenly throughout the day and doesn't fade.

*Based on a survey of 35 subjects.

Usage

Apply along lash line in small strokes for thin to thicker lines, build to intensify look. Allow time to dry and fully set. For added impact, stack with Stay All Day® Waterproof Liquid Eye Liner in classic black.

Warnings

In case of irritation or discomfort, discontinue use.

Item Code

V-079596