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This buttery, serum-light concealer effortlessly glides on skin to camouflage and cover imperfections for 24 hours, while improving the appearance of dark circles with a blend of plumping and hydrating Hyaluronic Acid, Aloe Leaf Extract, Daikon Seed Extract and Squalane. The waterproof formula diminishes signs of fatigue & imperfections while adding a natural luminosity for a look so naturally flawless…they’ll think you were Born This Way!
Coconut water: aids in delicately replenishing skin’s moisture levels.
Alpine rose: helps empower skin’s health and resilience.
Hyaluronic acid: gives a smoother, more youthful appearance.
Step 1: Apply onto bare skin or over foundation using the doe-foot applicator. Place concealer in inner corners, hallows of the eyes, and the outer corners.
Step 2: Blend with clean fingertips, sponge, or brush using a pressing technique. Start from the inner corner working outwards and back in. Repeat until concealer is blended into the skin.
Pro Tip: Conceal for Medium to Severe Dark Circles
Step 1: Colour correct using one of the following Born This Way Super Coverage Concealer shades – Cream Puff (fair to light), Taffy (Medium to Tan), or Chai (Tan to Deep).
Step 2: Apply Born This Way Illuminating Concealer on top using the doe-foot applicator and blend with clean fingertips, sponge, or brush.