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PHLUR
This Texas-born brand is redefining fragrance – with cult-status perfumes and body mists that feel personal to you.
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Feel-Good Scents
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Soft and Sweet
A love affair of mandarin and Manuka honey.
Sensual and Intoxicating
Juicy cherry and plum, served with a boozy twist!
Cool and Commanding
The vivid greens of a secret garden in scent.
Elegant and Warm
Cosy up to an intoxicating creamy vanilla scent.
Delicate and Comforting
Like the familiar, lingering scent of a lover’s skin.
Sweet Yet Sophisticated
An addictive, alluring scent that’s hard to forget.
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Meet PHLUR
Fragrances that suit your mood! Go beyond a singular scent with PHLUR’s curated fragrance wardrobe of perfumes and body mists. Master perfumers work in collaboration with creative director Chriselle Lim to formulate a range of mindful, modern scents. Inspired by memories, feelings and moments, these scents are as multifaceted as you.