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Hydrating • Colour Protection
Iridescent purple shampoo with hyaluronic acid for lightened or highlighted hair to neutralise brassiness and unwanted yellow tones in blonde or grey hair for a nourished cool blonde.
An intense brass-reducing formula gives instant blonde illumination.
Instantly neutralises brass & yellow undertones.
Durable anti-brassiness action.
Restores shines & softness.
Boosts colour luminosity.
With Hyaluronic Acid and Elderflower.
Recyclable bottle, made of 95% recycled plastic.
+84% Hydrated*
-61% Surface Damage*
16x Stronger Hair**
*Instrumental test after application of Blond Absolu Ultra Violet Shampoo + Blond Absolu Oil.
**Instrumental test after the application of Blond Absolu Ultra Violet Shampoo.
fills and heals fiber wounds from within for a uniform, deeply nourished cuticle. This ultra concentrated acid strengthens hair and hydrates scalp, preventing future breakage.
rich in anti-oxidants to protect hair against daily damage and soften sensitized hair fibers.
Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.
Wet hair then thoroughly remove excess water before applying a quarter-sized amount of shampoo touch by touch onto 5 key zones of the hair.
Add water and emulsify.
Leave it on between 2 to 5 minutes.
Rinse thoroughly.
We recommend you to alternate with Blond Absolu Hydrating Illuminating Shampoo or as a second shampoo for a deeper & hydrating cleanse.
Follow with a blonde hair conditioner and Purple Hair Mask.
I-071737
1215809 aqua / water, sodium laureth sulfate , coco-betaine , sodium chloride , glycol distearate , cocamide mipa , dimethicone , citric acid , sodium benzoate , sodium hydroxide , hexylene glycol , ci 60730 / acid violet 43 , salicylic acid , carbomer , limonene , guar hydroxypropyltrimonium chloride , hydroxypropyltrimonium hydrolyzed wheat protein , magnesium acetate , glycerin , sodium hyaluronate , tocopherol , aspartic acid , glycine , arginine , glutamic acid , phenoxyethanol , leontopodium alpinum flower / leaf extract , fumaric acid , malva sylvestris flower extract / mallow flower extract , potassium sorbate , parfum / fragrance. C224442/1.
This item can be found in selected MECCA stores.
*Please note that stock levels in-store may not always reflect real-time inventory availability.
This item is available for Click & Collect (subject to stock availability).

