Gwyneth Paltrow knows how to get people talking. After doing the whole acting thing (and winning an Oscar, thank you very much), the actress added ‘lifestyle entrepreneur’ to her CV and is in the midst of building her goop empire. Launched in 2016, the brand’s line of high-performing skincare essentials (we’re talking scalp to toes) combine clinically-proven actives with purpose-led formulas that are cruelty-free and made without things like petroleum, phthalates, parabens, SLS, SLES, PEGs, TEA, DEA, silicones, artificial dyes or fragrances. It's all in the name of giving goop-ers the kind of skin and glow you'd only see on a red carpet.
From peels and scrubs to one of the best dry body brushes we've ever tried (big call, right?), consider this your goop crib sheet for the brand's must-have products.