May 22 | 4 minute read
Words by Christie Sinclair
Before he became one of the world’s most sought after dermatologists, Dr. Dennis Gross was a skin cancer researcher. Although he loved being in the lab, looking at how the skin behaves on a cellular level, he enjoyed working face-to-face with patients even more.
“Working with patients and seeing skin as an external organ, being able to understand by just simply looking at it… and then being able to see how using different products and different treatments in the professional setting in the practice really was something that I love doing because it's not abstract.”
So he decided to combine both passions – clinical-grade science and dermatology – to create his own line of high-performance skincare.
That his products are designed to help replenish and protect the skin’s collagen, tackling the root cause of sagging, dullness and loss of elasticity, is a key differentiator for the brand. It’s a comprehensive philosophy - treat the underlying structural changes, and the youthful glow will follow.
But it’s also a personal one, he says. “Ageing can be texture, fine lines, wrinkles, sagging, jowls, hyperpigmentation, sunspots, melasma, sensitivities. It is a different thing for different people, everyone has to have their own goal.”
“After you’ve firmed the skin [he notes that the best way to do this, no matter your skin type, is with the Alpha Beta® Universal Daily peel pads] you should ask yourself: what are the top two things you want to improve?” Then, look for formulas that address those specific concerns.
